The Pennytel Story
From Humble Beginnings
Pennytel started life in 2007 as a VOIP provider, but quickly realised that no Australian Telecommunications Company offered Flexible Mobile Plans to make life easier for Australians that did not want to be locked into large, expensive data with long, lock in contracts. Pennytel started offering low data plans in 2013, with a focus on the rural and regional Australia.
Pennytel Fills a Market Gap
With Telstra as network provider, customers quickly came to Pennytel to take advantage of the low cost, low data plans with unlimited calls and texts. Pennytel became well-known for low cost, affordable mobile SIMs with no lock in contracts. The majority of Pennytel clients were Australian seniors who were looking for an alternative where they didn’t need to pay for mobile features and service that they didn’t need.
Pennytel Grows
With a brand proposition highlighted by affordable plans with no lock in contracts and great service, Pennytel caught the eye of a local telco who saw the opportunity to take it further. Macarthur Telecom, based in South-West Sydney is a locally made success story and proud sponsors of the of the Macarthur FC Bulls, South-West Sydney’s first ever A-League team. The synergies between Pennytel and Macarthur Telecom were obvious form the outset and so Macarthur Telecom purchased Pennytel in 2021 and adopted the Pennytel brand.
More than just Mobile Plans
Under new ownership, Pennytel made the decision in early 2021 to base itself in Sydney’s South-West, where it still calls home today. Shortly after that, Pennytel expanded it’s Consumer offering to include NBN plans. Again, honest, easy and affordable plans with no lock in contracts were on offer and it’s base of loyal and loving mobile customers took up Pennytel NBN in earnest. But it didn’t stop there. Buoyed by it’s strong growth in the Consumer market, Pennytel looked for opportunities to offer the same value and service proposition to the corporate sector. By the end of 2022, Pennytel acquired four telco’s whose sole focus was providing mobile, data and voice services to small-to-medium sized businesses right across Australia. In two short years Pennytel became an all-service telco providing solutions for any business or residential customer.
What’s next for Pennytel?
Pennytel want to see all Australian’s – consumers and businesses – challenge their telco provider. The coming together of four like-minded businesses with similar values and reputations for honest and outstanding customer service and affordable solutions that make sense, have meant that Pennytel can look after you, your family, friends, and businesses, wherever you are in Australia, with cost effective, tailor made solutions. Talk to us and you’ll know you’ll get the best.
We’re loved by our customers
Pennytel is committed to Best Practice Business Operations to be a supplier and employer of choice. Pennytel has received the following accreditation’s from the International Organisation for Standardisation (ISO);
ISO 45001:2018 – Occupations Health and Safety Management System
ISO 9001:2015 – Quality Management Systems
ISO 14001:2015 – Environmental Management Systems
